10 TIPS FOR SALES PROFESSIONAL

By: Manzoor Ahmed Qureshi

A sale is the only profession where person may have a platform to know himself. While for the persons who are really ambitious for their careers and they are motivated towards sales then this is the only place where they may come to rise and shine. Most of the successful Sale Managers Like National Sales Managers, Area Sales Managers or Regional Sales managers they always has a unique selling style and they always worked out in a out of box approach. Whereas during the experience of 4 years that what have I learned to be the best selling professional.

Before I move to the main object of this article I would like to give you a brief different in between a traditional Sales Man and Sales Professional.

Sales Man: The person who only work to sale the product but he never try to input more efforts to make his working more efficient. While he does not follow the rule of SMART worker he just come in the market and introduce his customers and he try to pass his time and complete the day. While at the end of day he traditionally report to his boss.

Sales Professional: He sales his product with much more technical style and some time he goes out of the box and use all the factors which may bring new customers not for the first and last time purchase but he need customers for the long term consumption of his product. How this come possible when he thinks about his job with the core of heart. What are the points which lead a sales person to sales professional?

1.    CLARIFY YOUR MISSION: The Sales person should be clear that what he has to do either in the term of career or in term of numbers. While that is the beauty of the sales profession that if any person may grow up with the completion of the Mission of Sales number the career automatically grows. So there should be clear goal what to achieve. That comes possible when a sales professional would be clear about these What, When, Why, Where, Who & How (in next article will clear that point).

2.    BREAK THE MISSION INTO SPECIFIC GOALS: When a sales professional have the giant mission the he must break that according to small goals because that is not possible to achieve that giant mission instantly. So he should come up with the knowledge of the small goals. For Example: A Sales Person has to achieve Sales of Rs: 1 Million in a year then he should divide it either in half year basis, Quarterly or Monthly basis that is too easy to achieve that small goal on the time.

3.    SELL TO CUSTOMER NEEDS: The sales professional should have command over the product and he must know about the Customer that what they need (He Should know the Target Market). Once he came to know about the target market then he should go for its encashment. He should have command on motivating customers, he should know them their need (let them to realize), he should let them to know that Why they should purchase his product. A sales professional should have knowledge of its customers more than themselves.

4.    CREATE AND MAINTAIN FAVORABLE ATTENTION: Once the target market is informed about the product then they should be refreshed time to time and they should be kept motivated to the brand. A sales professional always use different ways to keep them in touch and they are informed time to time by social media post, Personal Emails, SMSs, referral Marketing and so on, so that he may achieve their attention.

5.    SELL ON PURPOSE: Sales professional always work on the plans and they have the purpose of the sales. Whenever he comes to hit any of the market or person then he should be known that what his purpose of the sale of the day is. Some time they hit any of the people through that single persons purchase the sell multiplied. If they enter any market or area they should be knows the entire positive factor those may really clear his purpose of sell.

6.    ASK, LISTEN, AND ACT: When sales professionals work they have to work over these three factors and they should be confident. They should ask such questions which are more related to the product or they should make the question with the ultimate object to keep them on the product discussion. Whenever they listen those they analyze that of the fact and that is the real technical of a sales professional that they always are good listeners (Without losing Temp.) and they should have the strength to act according to needs of the customers as customer think that his/her suggestion is valuable and they start work over that.

7.    TAKE THE RESPONSIBILITY BUT NOT THE CREDIT: That is the point of the person who works for the organization who always works for the team and he built a better team for the long term prosperity of the company. When anything goes best he should share that credit with his team not only himself, while in the scene of something wrong he should take all the responsibility.

8.    WORK ON THE BASICS: Sales professional always work for the best of sales. While in this purpose he has to maintain a good office and force himself to do such tasks which he does not like to do. And polish him according to the nature of the job. Detailing Skills, Presentation skills as well as analyses skill and so many skills those are needed in the profession of sales should be kept fresh again and again.

9.    WORK ON THE BASICS: There should be controllable attitude because in the profession of Sales, he has to control his commitments, happiness, joys and tempo so that he may have a good attitude and always should think about the goal. The decision making process should be rational and there should not be such unproductive decisions repeatedly.

10. MAXIMIZE YOUR TIME: He should make its time more productive and always should work according to the plans. When ever and where ever he feels need to test again his plan to make time more precious. He should prepare should plans from that he should achieve maximum productivity.